The product event, which was teased with a “distant” tagline, will take place at Apple’s headquarters in Cupertino, Calif., and will be streamed live on Apple’s website and social media channels.
This year’s invite featured a night sky with a constellation of stars forming the Apple logo, leading some to speculate that there will be major camera upgrades to iPhones to enable better viewing. night or long distance photography. But in typical Apple fashion, the tech giant was sparse on details as it builds excitement and urges customers to tune in on the big day.
The event kicks off Wednesday at 10 a.m. PT / 1 p.m. ET and CNN Business will provide live coverage. Here’s a look at what to expect from CEO Tim Cook and his team.
Like every year for the past ten years, Apple should unveil its latest iPhone during the September keynote.
Apple should go big with the iPhone 14 – literally. It is said that he will make his debut a 6.7-inch phone that’s not a Pro model, meaning it’ll have the bigger screen size but without the higher price tag. The rumor also suggests that Apple may discontinue its cheaper iPhone mini in the 14 range so as not to compete with iPhone SE sales.
Predictions indicate that the latest Pro model is slightly slimmer and the much hated notch around the front camera system is missing from the newer iPhone models.
Apple watchers are also excited about a potential major upgrade in camera quality with the iPhone 14 – possibly one that can shoot 8K video. If that happens, it could be one of the biggest changes to iPhone camera quality yet.
Currently, the standard, non-mini iPhone 13 starts at $799, the iPhone 13 Pro starts at $999, and the iPhone 13 Pro Max starts at $1,099. Some analysts are predicting a $100 price hike on at least the high-end Pro and Pro Max models. But given the pressure consumers are facing, he thinks Apple will also do “everything it can to keep this as minimal as possible.” This could mean offering attractive trade-in bonuses, installment payment plans and other offers.
Finally, there have been rumors that Apple may remove the Lightning port from the iPhone in new models and opt for a design with charging via MagSafe wirelessly. There have also been rumors that some US models may launch without a physical SIM slot as Apple moves towards an eSIM-only design.
Apple Watch, iOS 16 release date and more
New Apple Watch models are expected to be unveiled on Wednesday, including a premium offering. An official release date for iOS 16, the latest high-profile update that will let users customize their iPhone lock screens (like Android does) and features a revamped iMessage, is also expected to be announced.
What not to expect
While the new iPhone is expected to take center stage, many analysts don’t expect Apple to launch any new iPads or Mac computers until October. Of course, the rumor mill can always be wrong about these things. Apple is also unlikely to launch its popular and highly anticipated AR headset on Wednesday.
CNN Business will be showing live coverage of Cook’s big production, so tune in here as the world’s most valuable tech company finally puts all the rumors to rest and reveals some of its latest gadgets heading into the season. holiday shopping.